An empty Coke bottle is set inside of a brightly decorated tube with the top of the Coke bottle in sight. It is removed from the tube and is now full of Coke! REAL glass Coke bottle! Easy to perform! Everything you need is included!

Asi Wind and Vanishing Inc. present one of the most comprehensive explorations ever written about a topic that is far too often overlooked by magicians and mentalists. One of the most widely-respected magicians and thinkers in the industry, Asi

Wayne Dobson's UTD is one seriously clever deck for the mentalist/mind reader. Whether you are a close-up worker or stage performer, hobbyist or pro you will love 'UTD'. Imagine a tossed deck that can be examined and shuffled. A tossed deck that works

Dani DaOrtiz and Juan Tamariz come together once again, to create a novel work with exclusive and very interesting content for all lovers of magic. Even in the midst of a pandemic, Juan and Dani have decided to create something

Nick Diffatte's first hardbound collection is not jam-packed with oodles of tricks. What fills its pages are deceptive, engaging, real-world routines devised and developed by one of the hardest-working, laugh-provoking, multi-talented performers

"52 Memories is one of the most important magic books to be published in the last ten years."--Tomas Blomberg. Many magic books can be trivialized. They are, after all, just a collection of tricks. But, 52 Memories is more than that;