An empty Coke bottle is set inside of a brightly decorated tube with the top of the Coke bottle in sight. It is removed from the tube and is now full of Coke! REAL glass Coke bottle! Easy to perform! Everything you need is included!

Remember Imprint, Extract, and Got Change by Jason Yu? Jason's unique approach to visual magic has taken the magic community by storm. This time, Jason is sharing an underground effect he has been perfecting for the past four years. A practical visual

This latest book out on card tricks is a collection from among the best classic impromptu, mostly self-working card tricks. It is not your average card trick book full of cheesy, simple dime store card tricks. It contains over 100 tricks plus variants

Is magic an art? Magicians have been thinking about it in the wrong way for more than a century. If you feel that the question is merely academic, Brushstrokes explains the value for every magician, with examples from history and from current

Acclaimed television producer and author John Fisher has assembled an unparalleled cast in the pages of Heroes of Magic. Combining firsthand experience and behind-the-scenes stories with deep historical understanding, each profile captures

Dani DaOrtiz and Juan Tamariz come together once again, to create a novel work with exclusive and very interesting content for all lovers of magic. Even in the midst of a pandemic, Juan and Dani have decided to create something