I really admire Jeff Stone's approach to mentalism. His effects are not only especially powerful, but also clear and undeniable. And his presentations [in Stone Cold Mental] provide strong theatrical themes, while leaving plenty of room for

The PERFECT Halloween Effect. Reveal ANYTHING in the creepiest (and coolest) way--Reveal Thoughts IN BLOOD! A card is selected, memorized, and lost in the pack. The magician reveals the wrong card, appearing to have failed miserably. The magician

Jim Steinmeyer expands his beloved Impuzzibilities series with the introduction of Bewildering Impuzzibilities. Bewildering Impuzzibilities is the 10th release in an incredible set of books devoted to fascinating and delightful effects using mysterious

Is magic an art? Magicians have been thinking about it in the wrong way for more than a century. If you feel that the question is merely academic, Brushstrokes explains the value for every magician, with examples from history and from current

Remember Imprint, Extract, and Got Change by Jason Yu? Jason's unique approach to visual magic has taken the magic community by storm. This time, Jason is sharing an underground effect he has been perfecting for the past four years. A practical visual

Max Malini circled the globe eight times, enthralling kings and emperors, czars and presidents. After a private show at the White House, Theodore Roosevelt said, "A remarkable young man and a remarkable performance." His techniques,