An empty Coke bottle is set inside of a brightly decorated tube with the top of the Coke bottle in sight. It is removed from the tube and is now full of Coke! REAL glass Coke bottle! Easy to perform! Everything you need is included!

John Horn has created the most visual Sharpie revelation ever. Taking the standard Sharpie revelation and turning it on its head creating a moment of instant visual impact! Imagine being able Smudge the Sharpie logo to form the name

Nick Diffatte's first hardbound collection is not jam-packed with oodles of tricks. What fills its pages are deceptive, engaging, real-world routines devised and developed by one of the hardest-working, laugh-provoking, multi-talented performers

Asi Wind and Vanishing Inc. present one of the most comprehensive explorations ever written about a topic that is far too often overlooked by magicians and mentalists. One of the most widely-respected magicians and thinkers in the industry, Asi

"52 Memories is one of the most important magic books to be published in the last ten years."--Tomas Blomberg. Many magic books can be trivialized. They are, after all, just a collection of tricks. But, 52 Memories is more than that;

I really admire Jeff Stone's approach to mentalism. His effects are not only especially powerful, but also clear and undeniable. And his presentations [in Stone Cold Mental] provide strong theatrical themes, while leaving plenty of room for