An empty Coke bottle is set inside of a brightly decorated tube with the top of the Coke bottle in sight. It is removed from the tube and is now full of Coke! REAL glass Coke bottle! Easy to perform! Everything you need is included!

Robert Giobbi's Sharing Secrets is the magic theory book we've all needed. As we've come to expect with Roberto's publications, the information is organized efficiently, presented with clarity, and accompanied with useful applications. If your goal

Dani DaOrtiz and Juan Tamariz come together once again, to create a novel work with exclusive and very interesting content for all lovers of magic. Even in the midst of a pandemic, Juan and Dani have decided to create something

Is magic an art? Magicians have been thinking about it in the wrong way for more than a century. If you feel that the question is merely academic, Brushstrokes explains the value for every magician, with examples from history and from current

Whiplash is a hyper-visual utility gimmick that will let you vanish, transpose, and transform cards. Learn Josh Janousky's signature routine with the Whiplash gimmick: Whipped Across, his take on the cards across plot. Cards

Acclaimed television producer and author John Fisher has assembled an unparalleled cast in the pages of Heroes of Magic. Combining firsthand experience and behind-the-scenes stories with deep historical understanding, each profile captures